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Big & Unique

We have a history of 100 years and are Japan’s largest life insurance company in terms of asset scale, sales channel and customer base. Moreover, we are refining our distinctive ‘Big & Unique’ business model.

One of Japan's largest life insurance companies, in terms of both policies and premiums. Providing simple products with smaller coverage amounts through post office channel. We develop a business model for older adult customers with attentive and caring services given Japan's aging society in anticipation of baby boomers turning 70 years old or above in 2020.

The details are as follows.